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Why M2 Rates Are Not Ideal for Quoting a New Home

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When planning a new home build, many people look at the cost per square meter (m²) as a quick way to estimate their total expenses. While this method might seem convenient, it can often be misleading and result in unexpected costs down the track. Here’s why relying solely on m² rates isn’t ideal—and what you should consider instead.

  1. The Misleading Nature of M² Rates

M² rates have become the societal expectation for how a home should be quoted. However, these rates can vary significantly—from $1,800/m² to $3,500/m², depending on the builder, inclusions, and site conditions. This broad range makes it nearly impossible to get an accurate estimate without a detailed quote.

Additionally, the larger the home, the lower the m² rate, and the smaller the home, the higher the m² rate. This happens because fixed costs (such as kitchens, bathrooms, and site works) are spread over more square meters in larger homes, making the rate appear lower. Conversely, smaller homes have fewer square meters to distribute these costs, resulting in a higher m² rate.

  1. Lack of Customisation

M² rates provide a general cost per square meter but don’t account for the specific details and customisations of your home. Two homes with the same floor area can have vastly different costs depending on factors like:

  • Architectural complexity – A simple rectangular home costs less than one with intricate designs.
  • Roof structure – A basic gable roof is cheaper than a home with multiple hips and valleys.
  • Ceiling heights – Higher ceilings add material and labour costs.
  1. Material & Finish Variability

Different choices in materials and finishes can drastically impact the final cost:

  • Double Glazing – Does the builder include double-glazed windows, or will this be an expensive upgrade later?
  • Windows & Doors – Double-hung windows and cavity sliding doors cost more than standard options.
  • Fixtures & Fittings – Tapware, flooring, and cabinetry selections can change the budget significantly.

A rough m² rate doesn’t account for these variations, leading to big cost surprises later in the build.

  1. Site-Specific Costs

The cost of your home isn’t just about the design—it also depends on the land it’s built on. Factors such as:

  • Soil type – Poor soil may require additional foundation work.
  • Sloping blocks – More excavation, retaining walls, or drainage might be needed.
  • Site access – Limited access can increase labour and delivery costs.
  • Spoil Removal – On small sites, excess dirt (fill) must often be removed, adding an unexpected expense.

M² rates usually don’t include these crucial site costs, which can significantly impact the final price.

  1. Home Shape & Roof Complexity

The shape of your home plays a big role in cost efficiency:

  • Simple shapes (e.g., rectangular homes) tend to be cheaper because they require fewer external walls and less complex roofing.
  • U-Shaped & H-Shaped Homes are more expensive due to:
    • Additional external walls (more materials required)
    • More roofing complexity (extra hips and valleys add labour and material costs)
    • Higher engineering requirements for structural stability
  • Double-Storey Homes are a completely different cost category compared to single-storey homes due to:
    • Structural steel requirements – Additional steel is needed to support the second floor.
    • Working at heights – Increased safety measures and labour costs.
    • Additional materials & engineering – More complex foundations, staircases, and load-bearing walls add to the expense.

A basic m² rate fails to account for these complexities, leading to unexpected expenses.

  1. Hidden Costs & Exclusions

Some builders provide a low m² rate to make their quote seem competitive, but often exclude important costs, such as:

  • Landscaping & Driveways
  • Permits & Council Fees
  • Site Preparation & Utilities (Power, Water, Sewer)
  • Heating & Cooling Systems

Without a clear breakdown, you could end up paying thousands extra for items you assumed were included.

  1. Small Miscalculations Can Lead to Big Budget Blowouts

Even if a builder is just slightly off on their m² rate, the total impact can be massive. For example:

  • If a builder underestimates by $200/m², on a 250m² home, that’s a $50,000 shortfall.
  • This could mean cost overruns on materials, labour, or site work—leading to stressful budget blowouts mid-construction.
  • Builders might cut corners to make up for the shortfall, resulting in lower-quality finishes or missing features.
  • Alternatively, you may be hit with cost variations worth thousands—often after you’ve already had your bank loan approved.
  • Banks make the loan approval process difficult, and once the construction loan is finalized, it becomes even more challenging to secure additional funds. This often means you have to find the shortfall yourself.
  • Some builders only disclose large additional costs once you’ve already invested time, effort, and money into designing your dream home. By that stage, you may feel pressured to either walk away from your dream home or find the extra funds, leading to significant financial hardship.
  1. Raulston Family Homes: A Tailored Approach

At Raulston Family Homes, we understand that every home is unique, which is why we take an extensive preliminary approach to ensure there are no surprises. Our quoting process is tailored to your exact needs, considering everything from design and finishes to site conditions and hidden costs. This means you get a realistic, transparent quote—not just an estimate based on a generic m² rate.

The only true way to determine an exact m² rate is to quote the entire home first and then divide by the total square meter area. Even then, if the same home was built six months ago, the price could still be different due to Consumer Price Index (CPI) increases and fluctuations in material and labour costs.

A Better Approach: Get a Detailed Quote

Instead of relying on an m² rate, a detailed and transparent quote is the best way to avoid hidden costs and surprises. Here’s what to ask for:

 A breakdown of inclusions & exclusions – Make sure you know what’s covered.  Clarification on site costs – Understand how land conditions impact pricing.

 Material specifications – Confirm whether premium features (e.g., double glazing) are included.

 Fixed-price contracts (if possible) – This helps prevent unexpected cost increases.

Final Thoughts

While m² rates can offer a rough idea of pricing, they don’t tell the full story. Customisation, materials, site conditions, and home complexity all play a major role in determining the true cost of building your home. To avoid nasty surprises, always request a detailed quote with a clear breakdown of costs—and never rely solely on an estimated m² rate.

At Raulston Family Homes, we take pride in offering a thorough and transparent quoting process to ensure you get a home that fits your needs and budget—without hidden surprises.

By doing your homework upfront, you can build with confidence and keep your budget under control!

Need Help Understanding a Quote?

If you’re reviewing a builder’s quote and want a second opinion, let us know! We can help break it down so you know exactly what you’re paying for.

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Troy Raulston

Troy is a dedicated builder and business owner whose journey began in his school’s woodworking room, where he honed his craft during every lunch hour. What started as a passion for creating timber furniture grew into a lifelong career, fueled by his profound skill and vision. Now, Troy is shaping his future by building not only furniture but a thriving business.

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